The emergence of a consistent professional brand image for nursing is strongly influenced by which of the following factors?
- A. Influence, decision-making, and authority
- B. Public opinion, politics, and codes of ethics
- C. Policies, programs, and processes
- D. Undergraduate and graduate education programs
Correct Answer: A
Rationale: Godsey et al. (2018) reported that there was a need to educate nursing students to recognize that the emergence of a positive professional brand image is strongly influenced by factors such as nursing's influence, decision-making, and authority.
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According to Kalisch and Kalisch (1982), which one of the following is considered to be the ideal image for the nurse?
- A. The Careerist
- B. The Technologist
- C. The Practitioner
- D. The Health Care Professional
Correct Answer: A
Rationale: According to Kalisch and Kalisch (1982), the ideal nursing image is the Careerist, an intelligent, logical, progressive, sophisticated, empathic, and assertive woman or man who is committed to attaining higher standards of health care.
Nurse Smith has recently started a Facebook page to promote and share a new position statement from his provincial association that shows a picture of the recommended uniform for acute care nurses. This is an example of which of the following strategies?
- A. Increasing marketing skills
- B. Promoting a contemporary image of nursing
- C. Using a contemporary of self-image
- D. Engaging in social media
Correct Answer: D
Rationale: One of the strategies to influence a positive nursing professional self-image is to support nurses' engagement in social media.
Which following word is a characteristic of the 'Angel of Mercy' nursing image?
- A. Ritualistic
- B. Cooperative
- C. Humanistic
- D. Autonomous
Correct Answer: A
Rationale: According to Kalisch and Kalisch (1982), characteristics of the Angel of Mercy nursing image include noble, moral, religious, virginal, ritualistic, and self-sacrificing.
Which following word is a characteristic of 'the Heroine' nursing image?
- A. Modest
- B. Cooperative
- C. Autonomous
- D. Methodological
Correct Answer: C
Rationale: According to Kalisch and Kalisch (1982), characteristics of the Heroine nursing image include brave, rational, dedicated, decisive, humanistic, and autonomous.
Which of the following is another term for self-image?
- A. Body image
- B. Self-esteem
- C. Internal image
- D. Self-confidence
Correct Answer: C
Rationale: Another term for self-image is internal image.
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